As founder and chief operating officer, Anthony Horovitz brings an unparalleled entrepreneurial spirit and enthusiasm to URentMe.  A visionary with passion for recreation and the outdoors, Horovitz saw an opportunity to make a simple and cost-effective way for people to experience an outdoor lifestyle and for owners of recreational equipment to subsidize the cost of ownership.  From this idea, Horovitz founded URentMe in 2016 and uses his 25 years of career experience across multiple industries and practiced discipline as a second-degree black belt in Brazilian Jiujitsu to accelerate the company.

Chris comes to URentMe with a wealth of knowledge and experience. He has worked in senior executive leadership roles within large multinational companies for more than 30 years. Twice responsible for start-up operations in Europe, He recruited 400 new employees and developed high performing national teams from a zero base and built effective multi-channel distribution. His personal revenue responsibilities have exceeded 1.5 billion dollars.

A highly capable and decisive businessman, he has successfully led multiple fledgling start-up companies, growing them into large businesses, then leading them to subsequent acquisition. He has managed high growth companies in five Continents, across six different industries, from start-up to IPO, divestiture, and public company operation. He holds a BS Economics from London University.

Bruce has teamed up with URentMe with a strong desire to help build a powersports sharing marketplace. After graduating with a Bachelor’s degree in Computer Science, Bruce was employed in various Enterprise Resource Planning (ERP) management roles with notable accomplishments in eCommerce development and systems implementations.  In 2011, he obtained his MBA from the University of Wisconsin. Soon after he moved into a Director of Operations role where he leveraged ERP experience in efforts to implement lean practices, quality systems, and streamline operations. The company he was working for was purchased by a multinational corporation. As a result of the transition, he moved into the role of Chief Financial Officer where he oversaw financial operations between the organizations.  He enjoys powersports and outdoor activities, hiking, spending time with his family, volunteering with the local Kiwanis group, and playing music.

Ratan Agarwal is an accomplished Senior Executive, Consultant, and Board Member with 20+ years of success in the Information Technology & networking, IoT, Cloud/SaaS, Services, healthcare, and auto industries. Leveraging extensive experience with innovation, business incubation, scaling&transformation, Ratan is a valuable asset for companies seeking guidance on driving top-line growth and sustained bottom-line improvements. His broad areas of expertise include business strategy & planning, operational transformation & excellence, product development & launch, value-based pricing, go-to-market & partnerships, sales & channel enablement & acceleration, early stage business due diligence &valuations, and fund-raising.

Currently, Ratan is part of several incubators and accelerators in NYC metro area, along with investing, advising and consulting with early-stage companies in IoT, Cloud/SaaS models, healthcare and services. Previously, as President/COO at 4.0 Analytics, Ratan led incubation to launch of a pioneering predictive maintenance solution for connected vehicles leveraging power of IoT, Cloud, BigData/Analytics and Mobility. His responsibilities included strategy, fund raising, organization development, product development, GTM & channel development, and customer success. Previously, during his 16-year tenure at Cisco, he developed, launched and managed global sales and marketing programs driving $640M in sales impact; services portfolio pricing, optimization & investments; global operational management & transformation for $3B+ professional services business; incubation to scale of IoT solutions portfolio, managed services, and private cloud/SaaS solutions.

Ratan holds a Master of Business Administration from The Wharton School; a Master of Technology in Structural Engineering from the Indian Institute of Technology, and he was selected for Cisco’s Services Leadership Development Program. Ratan serves onboards for FallCall Solutions andDXi.

Brooke Gabbert is an accomplished senior executive and consultant with more than two decades of experience in marketing and communications. Throughout her executive career, Brooke has held leadership positions at HomeAdvisor, Six Flags, The Denver Public Library, and Rural/Metro Corporation. In 2018, Brooke founded PennStreet Communications, a strategic marketing communications firm, specializing in branding, public relations, crisis communications, reputation management, and marketing strategy. She holds a Master’s degree in public relations and advertising from DePaul University.

On graduating from Rensselaer Polytechnic Institute (New York) Gerry started his career as the sales representative of an Austrian company selling heavy equipment accessories into the mining, logging and construction industries in the US, Mexico and Canada. He grew that New Jersey subsidiary into a multimillion dollar business within a few years. His interest in software and knowledge of the equipment dealer distribution business led him to a partnership in a Rhode Island company providing dealer management software solutions to motorcycle, boat, atv and recreational vehicle dealerships. Along the way he earned an MBA from Pace University in New York City.

In 1990 Gerry transitioned to Reynolds and Reynolds (Ohio based automotive dealership software) and after 17 years of increased sales management responsibility, moved to Dealertrack (New York).  There he created the sales operations team and initially ran inside sales teams. After 9 years of accumulating more sales management responsibility and acquiring software companies his teams weregenerating 75% of new dealer software business as Sales VP.  At close to a billion dollars in annual  revenue, DealerTrack was acquired by Cox Automotive.

He currently owns a commercial building maintenance company in Salt Lake City, Utah and advises equity investment companies on automotive dealership software developments.

Growth Hacker and Technologist. Doug has been involved in Technology since he was 9 years old with his Tandy Color computer. From the early years of internet building out pages on Prodigy and working on the earliest text based websites to the modern frameworks in use today with cloud computing, Doug has kept the pulse of current and future trends. He runs Greyraven, LLC which is a data mining and application development firm specializing in enterprise applications and growth management. He is a father of two “startups”, advanced skier having lived seven years in Vail and finds joy in the backcountry with his laptop always nearby.

Jesse joined the URentMe team contributing to the marketing and promotional goals of the organization as an avid off-road enthusiast and user. He is a retired Marine and wounded warrior with more than two decades of leadership, management and operational experience as a Marksmanship Coach, Sr Drill Instructor, Platoon Sergeant and Company Gunnery Sergeant in both conventional and special operations. He has been directly responsible for managing multi-million-dollar construction projects overseas in Iraq, Afghanistan and where he currently resides, Southern California. Jesse has graduated from top senior management and professional career level academies in the Marine Corps as well as holds a BS in Business Management from Park University.

“My daily life revolves around getting ready for desert season, got sand?”